I recently read an article by an online social company who spoke with thousands of businesses and marketers over the past few years. In searching for "What is modern marketing"... I'd like to share a few takeaways from the article.
"The modern marketer has to be familiar with a lot of skills, good at many, and master of a few."
7 Invaluable Marketing Skills
“Content is King but engagement is Queen, and the lady rules the house!” - Mari Smith
Click to read the entire article "7 Invaluable Marketing Skills That Help Teams Produce Consistently Great Content".
“Content is anything that adds value to the reader"s life.” - Avinash Kaushik